正在进行安全检测...

发布时间:2023-12-22 00:26:08

.



市场营销筹划案




正新鸡排广告推广筹划方案


院〔系〕 经济管理与法学学院 12市场营销四班 小组成员 江惠惠 吕宋婷 张楚伊 120211311202113412021151


此文档可编辑打印,页脚下载后可删除!

.

前言 1企业背景 ······································································································ 3 2 广告推广目标································································································ 3 ··············································································································· 3 ··············································································································· 3 3市场调查分析 ································································································ 4 ··············································································································· 4 ········································································································· 4 ········································································································· 5 3.1.3 营销环境分析与总结 ······································································ 6 ··············································································································· 8 ········································································································· 8 ········································································································· 8 ········································································································· 9 ··············································································································
11 ········································································································ 11 ········································································································ 11 ··············································································································
11 ········································································································ 11 ········································································································
11 4广告方案筹划 ······························································································· 12 ·············································································································· 12 ·············································································································· 12 ·············································································································· 12 ·············································································································· 13 5广告方案实施 ······························································································· 13 ·············································································································· 13 ·············································································································· 13 6广告预测效果 ······························································································· 14 7广告预算 ····································································································· 14 8结束语 ········································································································ 16 9附录1 ········································································································· 16 附录2 ········································································································ 18



此文档可编辑打印,页脚下载后可删除!

正在进行安全检测...

相关推荐